Industries

E-commerce Technology

Your buyers are brand and retailer marketing teams, and the internal case for choosing you is always a comparison. We build e-commerce technology sites that put that comparison in writing on your pages, count who AI assistants name in your category against your named set, and hand you one monthly number the person holding the budget can read in a minute.

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Where the Comparison Is Lost

Where a Commerce Platform Loses the Shortlist

The ProblemStandard Agency

The comparison happens on a competitor's page

A brand's marketing team names three vendors and searches them side by side. When a rival publishes the head-to-head and you do not, their table is the one pasted into the buyer's internal recommendation, with your column filled in by someone else.

The headline numbers sit in the deck, off the site

Retailer count and measured checkout lift, the figures that win the comparison, live in a sales deck. A prospect searching the category at 10pm finds a homepage that says less than the pitch does, and shortlists the vendor whose numbers are on the page.

The report needs rebuilding before it can go upward

The budget holder sits above the marketing lead. A vendor report full of activity, with no north star number, has to be turned into a slide before it can reach a founder. That rebuild rarely happens, so the spend goes undefended at the exact meeting where it is questioned.

The SolutionThe Legency Approach

The comparison lives on your site, in your framing

Named-rival comparison pages built on public facts either side can check, with the criteria you win on listed first. When a buyer searches the pairing, the page that answers is one you wrote.

Headline stats live on the page and stay current

The numbers that win the argument sit on the homepage and product pages as components your team updates the morning a figure changes, so the site always says what the deck says.

A monthly number the CEO reads in one line

Every report opens with the north star figure, its change since last month, and the citation count against your named set. It is written to be forwarded unedited to whoever signs the budget.

Built for the Category

Four Things an E-commerce Technology Engagement Delivers

Comparison Pages Against Your Named Set

One indexed page per rival pairing, built on verifiable public facts and the criteria you win on, so the search for the pairing has a page of yours to land on.

AI Citations Counted Against Competitors

ChatGPT, Claude, Perplexity and Gemini are asked the questions your buyers ask, and every cited domain is logged, yours and each rival's, on a fixed panel re-run monthly.

A North Star Number on Page One

Monthly reporting opens with the one figure your executive team follows, its change since last month, and what moves it next, in a form that forwards without editing.

Partner Pages Your Team Publishes Alone

Retailer, marketplace and integration pages assembled from locked components, so a new partner page goes live without a ticket to engineering.

The Comparison on the Page

Buyers Compare Vendors Before Sales Hears From Them

A brand marketing team choosing a where-to-buy, retail media or marketplace platform starts with a list of names it already knows. The site's job is to win the comparison they are running in a spreadsheet, before a demo is booked.

The comparison table gets written once

If a rival publishes the head-to-head first, that table is what a buyer pastes into the internal recommendation. Publishing your own, on facts both sides can verify, means the version circulating inside the prospect is the one you wrote.

Retailer and integration pages carry the proof

A buyer checks whether their own retailers and marketplaces are covered before they read a word of positioning. Each integration on its own indexed page answers that check without a sales call.

Numbers on the page beat numbers in the deck

The stats that win a comparison belong on the page, dated and sourced. A figure that exists only in a PDF cannot be found by the buyer searching at night, or by the assistant answering on their behalf.

The argument reaches the budget holder in writing

The person you sell to is rarely the person who signs. A page that states the case in plain terms is what gets forwarded to a founder or a CMO, so every page is written for that second reader as much as the first.

Why AI Visibility Is a Comparison Here

AI Assistants Now Shortlist Commerce Vendors by Name

Ask an assistant which where-to-buy or retail media platforms to consider and it answers with names. Which names depends on which sites it can read and cite. In June 2026 every direct competitor of ChannelSight published structured data, and ChannelSight published none.

The competitor set is countable

Fourteen real buyer questions went to four assistants on 15 July 2026 and every cited source across the 56 answers was logged. That produces a citation count for you and for each named rival, on one date and one prompt set, which is the comparison an executive team asks for.

Machine-readable pages get cited

ChannelSight went from zero pages with structured data to 475 in a month, and 385 blog posts and case studies received the search titles and descriptions they had been publishing without. In the July panel, channelsight.com was the most-cited domain of any kind in the sample.

The number is re-measured the same way

The baseline exists to be re-run, with the same questions put to the same engines and scored the same way. Each month's count is a before and an after taken identically, so a lead over a named rival is a trend line, and a trend line is what a CEO forwards.

Case StudyChannelSight

The most-cited domain in its AI answer set.

ChannelSight is a where-to-buy and digital shelf platform for consumer brands. In June 2026 every direct competitor published structured data and ChannelSight published none. By 15 July, 475 pages carried it, 385 pages had a written search snippet, and across 56 AI answers to 14 buyer questions, channelsight.com was the most-cited domain of any kind in the sample.

View Case Study
A lit building facade in a regular grid, rendered as a blue pixel dither, captioned Readable to AI engines
Start With the Competitor Count

See Who AI Assistants Name in Your Category

Brands and retailers ask an assistant which platforms to shortlist before they ask a vendor. A call about how the count works against your named set, and what a lead in it looks like on a monthly report.

  • Four engines asked the category questions your buyers type
  • A citation count for you and for each competitor you name, on one date
  • Which of your headline stats an assistant can find on the page today
Common Questions

Frequently Asked
Questions

Yes. Hand over the set and each pairing gets its own indexed page, built on public facts about both products that either side can check, with the criteria you win on listed first. When a buyer searches the pairing, there is a page of yours for it to land on, written in your framing.

A fixed panel of real buyer questions goes to ChatGPT, Claude, Perplexity and Gemini, and every source each answer cites is logged. That gives a citation count for your domain and for each named rival on the same date and the same prompt set. For ChannelSight, one July 2026 panel of 14 questions produced 56 answers, and channelsight.com was the most-cited domain of any kind in that sample. The panel is re-run monthly, so the lead becomes a trend line.

Page one carries the north star number, its change since last month, the citation count against your named set, and what moves next. The detail for you follows behind it. It is written so the person above you can read the first page in a minute and forward it without editing a line.

Yes. Each retailer, marketplace or commerce stack gets its own indexed page from a locked template, so a buyer checking whether their channels are covered finds the answer, and an assistant has a page to cite. Your team adds the next partner from the same template without a developer.

Page copy, headline stats, comparison rows, new integration pages and new product pages, all from components with the design locked. Anything that needs new structure comes to us through a shared channel with a committed turnaround. A figure that changes in the business changes on the site the same morning.