Case Study

Publishing support across product websites

LeapTree homepage on an Apple Studio Display in a softly lit workspace with a headset.
LeapTree. Webflow support and CMS.
The Challenge

Supporting a marketing team across product sites.

LeapTree operated separate Webflow sites for its Optimize and Incentivize products. Its marketing team needed help publishing resources and managing changes across those sites.

The engagement concluded in May 2026. Our work covered content publishing, page updates, redirects and CMS support. The screenshot shows the current Optimize website at leaptree.ai; the original optimize.leaptree.com address now redirects there. This case describes our recorded support work rather than ownership of the complete current design.

The Solution

The work we delivered.

Content publishing

Built and updated resource, webinar and announcement pages from the marketing team’s supplied content.

Website maintenance

Handled design refinements, forms, FAQ pages and redirects following changes to the product-site structure.

The Outcome

Delivery and ongoing work.

A broader publishing library

Resources, webinars and announcements were added through the team’s Webflow publishing workflow.

Support across brands

The engagement covered both Optimize and Incentivize, with most requests focused on Optimize.